Museum Raises Enough Funds to Purchase John Sloan Painting

The Reading Public Museum announced that it officially raised enough funds to purchase the oil painting, Henrietta with Red Book by noted American artist John French Sloan (1871 — 1951). To celebrate her homecoming, The Museum is hosting an exclusive champagne toast on Tuesday, May 14 at 5 p.m. for the donors who contributed $50 or more to support the acquisition.

Through a crowdsourcing campaign, The Museum raised more than $15,000 in public contributions which were then paired with funds raised by the collections committee to the acquisition. This was the first time crowdsourcing has been used by The Museum for this purpose, and it replaced the more traditional “Purchase Party” events that have been used to engage Museum Members previously.

- Advertisement -

The fundraising campaign for Henrietta began in February relying on the community’s help to fund the acquisition. Donors made their contributions by going online to The Museum’s GoFundMe or stopping at The Museum to drop off a donation. In March, The Museum’s Collection Committee then announced a dollar-for-dollar matching campaign for all donations made before April 1.

Scott Schweigert, curator of art at the Reading Public Museum noted, “John Sloan is an important early American modernist and Pennsylvania-born artist and we are thrilled that community saw the value in adding the wonderful portrait of Henrietta to the permanent collection. American art is one of RPM’s greatest strengths, and the new Sloan helps enhance that focus.”

Born in Lock Haven, Pennsylvania, Sloan spent his early career as a Philadelphia newspaper illustrator, as did fellow artists Everett Shinn, George Luks and William Glackens. Eventually these artists moved to New York and began painting gritty scenes of everyday life.

- Advertisement -

Sloan depicted the same modern woman Henrietta Mayer—a New York City ‘Shop Girl’ or store clerk and artist’s model—at least five times between 1913 and 1914. The canvases, especially this wonderful example from 1913, represent the artist’s experimentation with color. In RPM’s portrait, the artist emphasizes the contrast of the sitter’s porcelain skin against the striking blue background and the brown dress and hat that she wears. Sloan uses her coral necklace and small red book as colorful points of interest for the viewer. Another version of Henrietta is owned by the Delaware Art Museum.

- Advertisement -
Reading Magazine
Reading Magazine
Thanks for supporting an independent, locally owned publication. Be sure to tell your friends about us!
Reading
overcast clouds
56.1 ° F
59 °
51.9 °
58 %
5.1mph
100 %
Sat
54 °
Sun
68 °
Mon
69 °
Tue
67 °
Wed
58 °

Hot off the press

Suzy Rae Design, LLC: Crafting Imaginative Print & Web Solutions for Two Decades

Suzy Rae Design, LLC is proudly commemorating its 20th anniversary in 2024, marking two decades of inventive solutions and...

Hope Rescue Mission serves as beacon of hope for homeless and hungry

Since 1894, Hope Rescue Mission has been helping men in Berks County have a place to sleep, something to...

Jobany Bedoya: Entrepreneur, DJ and founder of Wednesday Diversity Mixers

It's evident that Jobany Bedoya, the founder of the Wednesday Diversity Mixers, is not just an entrepreneur but also...
11,759FansLike
2,307FollowersFollow
697SubscribersSubscribe

Reader Favorites